Why did I love this book?
Lakoff famously contends that metaphor is the crux of all human understanding. This classic academic, literary, philosophical, and sociological text suggests that at the root of what it means to be human is an absolute need to describe all experience and knowledge through comparison. Read More Than Cool Reason to begin gaining an appreciation for the theory of how metaphor makes us who we are and establishes our place in the universe.
1 author picked More Than Cool Reason as one of their favorite books, and they share why you should read it.
"The authors restore metaphor to our lives by showing us that it's never gone away. We've merely been taught to talk as if it had: as though weather maps were more 'real' than the breath of autumn; as though, for that matter, Reason was really 'cool.' What we're saying whenever we say is a theme this book illumines for anyone attentive." - Hugh Kenner, Johns Hopkins University
"In this bold and powerful book, Lakoff and Turner continue their use of metaphor to show how our minds get hold of the world. They have achieved nothing less than a postmodern Understanding…